Design4real VR AR Agency

Germany Tourism | Castles in AR

AR social media campaign. Experience 3D scans of Neuschwanstein Castle, Charlottenburg Castle and Moritzburg Castle with AR directly at home.
German castles in AR Neuschwanstein

Overview

In order to promote the German castles and palaces landscape in an innovative way, 4 famous German castles were staged in augmented reality for Facebook and Instagram on behalf of the German National Tourist Board. The castles were specially captured by Design4real with §d scanning technology. Thanks to the Facebook Augmented Reality app, users can simply place Neuschwanstein Castle, Charlottenburg Castle and Moritzburg Castle virtually on their living room table and view them in 3D from all sides.

A particular challenge for the Design4real team was to reduce the size of the complex scanned 3D datasets to meet the tight 4 MB file size requirements of Facebook's augmented reality platform Spark, while still ensuring an appealing representation of the building.

Experience the castles for yourself here in AR an.

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