Design4real VR AR Agency

How much does a virtual reality application cost?

People with VR glasses at the fair

"What does a VR application cost?" - This is one of the most common questions companies ask when they first contact our agency by phone or email if they are interested in integrating virtual reality (VR) into their business model or projects. However, the answer is not simple, as the cost of a VR application depends on a variety of factors. Here are some considerations to help you better estimate the costs involved in your VR project.

 

  1. Complexity of the VR application: A simple VR tour , also called a panoramic tour, of a property is usually less expensive than a complex VR experience with high interactivity, detailed realistic graphics, and advanced features.

  2. VR development platform: The choice of platform (e.g. Meta Quest, HTC Vive, Pico) can influence the development costs, as each platform has specific requirements and peculiarities. 

  3. Graphic quality- abstract vs photorealismHigh-resolution, realistic graphics require more work in production and therefore higher costs than simple, cartoon-like graphics. Photorealism is not always necessary to create an exciting experience in VR.

  4. Content creationCreating 3D models, animations, textures and sounds can be expensive, depending on the requirements. Sometimes small details in the background of the application can involve a lot of work. However, there are many 3D databases that provide ready-made 3D models, and using such models can significantly reduce costs.

  5. InteractivityFeatures like hand tracking, voice control, and physical interaction with the environment can increase development costs. Also keep in mind that interactions with controllers such as grasping objects also need to be learned and understood by your audience. Sometimes simpler interaction methods are even better if your audience has little time to grasp the interaction mechanics of your VR application. E.g. at trade fairs or at a point of sale presentation. 

  6. Adjustments and changesSerious conceptual changes made after the start of the project will lead to additional costs. Most VR apps are not web-based WebXR applications are the exception. This means that the application has to be recompiled after each newly implemented change. Iterative work in VR projects can therefore consume a lot of budget. A good concept saves money.

  7. Support For some projects, the client may require agency staff to be on site during the presentation or client staff to be trained in the use of the VR application. You should also keep these costs in mind.

VR hardware costs

The purchase of VR hardware, i.e. VR glasses and optionally a PC, often represents an additional investment:

Let us advise you on which VR glasses are best suited to your budget and the requirements of your application.

Entry-level headsets: Simple models like Pico G2  can cost between 150 and 300 euros.

  1. Middle price range: Models like Meta Quest or Pico 4 vary between 400 and 900 euros.
  2. High-end systemsProfessional devices Varjo can cost over 4,000 euros but offer the highest image quality.
  3. Additional hardware: A powerful PC to run corded headsets can cost an extra 1,000 to 3,000 euros.
  4. Fair redundancy devicesReplacement equipment should be planned for use at trade fairs, which further increases costs. For reasons of hygiene, equipment should also be constantly disinfected at trade fairs.

The choice of hardware depends on individual requirements and budget, with quality and reliability being crucial, especially for events and trade fairs.

A simple VR project can be realized for as little as a few thousand euros, while a complex VR experience with gamification or an advanced training simulation can cost several hundred thousand euros. It is therefore advisable to prepare a detailed briefing and cost plan before starting the project to avoid surprises.

If you are seriously considering developing a VR application, you should contact a specialized VR development agency such as. Design4real to get an accurate quote. This will allow you to get a clear overview of the expected costs and the development period.

clarence dadson

Let us advise you.

Are you interested in developing a virtual reality or AR application? You may still have questions about budget and implementation. Feel free to contact me.

I am looking forward to you

Clarence Dadson CEO Design4real