What does immersion mean?

what is immersion

Definition of immersion

Immersion generally refers to the state in which a person is fully immersed in a particular environment or activity, becoming completely absorbed in it. This can refer to different types of experiences, such as: Here are some examples of immersive media experiences:
  1. Virtual Reality Games: VR games let you immerse yourself in a virtual world where you explore the environment around you, fight enemies or solve puzzles.
  2. 360-degree videos: These videos allow you to look around and explore the environment around you. For example, you can take a virtual tour of a city, museum, or national park.
  3. Augmented Reality (AR): AR allows you to place digital objects in the real world, giving you the feeling that these objects are actually in front of you.
All of these experiences are immersive because they make you feel like you are immersed in another world or another reality and make you feel like you are a part of it.

Immersion in Virtual Reality is the magic word when it comes to immersing yourself in digital worlds of experience. The term describes the feeling of being completely absorbed physically and mentally in a computer-generated environment. But where does the word actually come from, why is Immersion in Virtual Reality and which other technologies also generate this pull effect? The following article provides answers - well-founded, comprehensible and with a look at current and future developments.

Etymology: From Latin to the tech scene

The origin of the term "immersion" lies in the Latin more and morewhich means "to immerse" or "to sink". In 19th century printing technology, for example, the immersion of an object in liquid was used to apply layers of paint. From the 1980s, the term migrated to computer science: the first research projects on head-mounted displays (HMDs) described the "immersive" visual when users forgot their real environment in favor of a purely digital stage. Today Immersion in Virtual Reality a core term in the XR industry and is used almost synonymously with a high-quality VR experience.

Why immersion is so crucial in virtual reality

Immersion in Virtual Reality determines whether a VR experience is perceived as credible, exciting and memorable - or not. Researchers often differentiate between Immersion (objective system quality) and Presence (subjective feeling of "being there").

Sensory factors

  • Visual attention to detail: High resolution, large field of view (FOV) and smooth frame rates reduce the screen-door effect and increase Immersion in Virtual Reality.
  • Spatial audio: 3D audio sources that react in sync with the head tracking contribute significantly to the presence.
  • Haptics & Force Feedback: Controller vibration, full-body suits or ultrasonic haptics provide touch stimuli that locate the brain in the digital environment.
  • Interaction without latency: Millisecond-fast head and hand tracking systems prevent motion sickness and strengthen Immersion in Virtual Reality.
 
 

Cognitive factors

  • Narrative coherence: A coherent story facilitates mental immersion.
  • Agency: The more influence users have on the virtual world, the greater their perceived presence.
  • Social signals: Avatars with eye-tracking-supported facial expressions increase the feeling of trust and group affiliation.
 

Beyond the headset: Other immersive technologies

Augmented Reality & Mixed Reality

In the Augmented Reality (AR) virtual objects are embedded in the real environment. Modern headsets such as the Apple Vision Pro or Microsoft HoloLens mix high-resolution pass-through videos with 3D content. The Mixed Reality (MR) goes even further: digital and real elements interact with each other in a physically correct way, which makes the Immersion in Virtual Reality similarly strong - only in an open environment. 

Immersive audio and haptics

Even without a display, audio alone can create spaces. Binaural recordings and dynamic Ambisonics rendering convey direction, distance and room size. In parallel haptic technology - from vibration motors to pneumatic pressure pads - tactile stimuli that Immersion in Virtual Reality or even replace them, for example in multisensory installations.

Volumetric and 360° experiences

360° videos offer a low-threshold entry: users look around and experience events all around them. Volumetric video goes one step further by capturing people or objects as real 3D models. In combination with light field displays, this creates almost the same Immersion in Virtual Realitybut without complex 3D modeling.

Fulldome & CAVE systems

Fulldome projections in planetariums or CAVE installations (Cave Automatic Virtual Environment) surround viewers with large projection surfaces. Although the users are not wearing HMDs, the 360° image and surround sound create a strong presence effect that is reminiscent of the Immersion in Virtual Reality reminds.

Best practices for maximum immersion in virtual reality

  1. Low-persistence displays: Avoid smearing effects when moving your head quickly.
  2. Improve inside-out tracking: Additional floor or ceiling markers increase precision.
  3. Foveated Rendering: Saves computing power and increases image sharpness where the eye looks.
  4. Natural interactions: Hand tracking, eye tracking and voice recognition avoid clunky controllers, increase the Immersion in Virtual Reality.
  5. Content Depth: Develop story arcs that are captivating for at least ten minutes - short clips reduce presence because the brain doesn't have time to fully immerse itself.
  6. Minimize cybersickness: Use teleportation instead of "smooth locomotion" and fade out the peripheral field of vision during fast movements.

Practical examples - from VR training courses to Metaverse events - can be found in the article What is Virtual Reality?.

Conclusion: Immersion as the key to new realities

Whether it's Latin lessons, the 19th century or high-tech laboratories - the concept of "immersion" has been with mankind for a long time. Today Immersion in Virtual Reality Experiences that deceive our senses and expand our horizons. But VR is just one piece of the mosaic. AR, MR, volumetric videos, CAVE environments and haptic systems are also entering the mainstream and show that immersion is no longer an exclusive VR phenomenon.

For companies, this means that if you want to inspire tomorrow, you should start now with Immersion in Virtual Reality and related technology trends. The tools are there - whether for marketing events, training courses or artistic installations. The decisive factor is how convincingly developers combine sensory and narrative levels. Then the magic happens, where users have to pause briefly after putting on the headset to sort reality and simulation again.

External source: Background information on the origin of the term and initial VR research can be found at Wikipedia.

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FAQ - What does immersion mean?

Immersion in virtual reality describes the feeling of being completely absorbed in a computer-generated environment. It is about users forgetting their real surroundings and immersing themselves in the virtual world. Immersion is crucial for the quality and credibility of a VR experience.

The sensory factors include visual detail, spatial audio, haptics & force feedback and interaction without latency. These factors contribute to giving users the feeling of being in a realistic environment.

Immersion refers to the objective system quality that enables users to immerse themselves in a virtual environment. Presence, on the other hand, is the subjective feeling of "being there" that users experience when they are in the virtual world.

Augmented reality (AR) makes it possible to integrate digital objects into the real world, which reinforces the feeling that these objects actually exist. Modern headsets mix high-resolution pass-through video with 3D content, which promotes immersion in open environments.

Technologies such as immersive audio, haptic systems, volumetric videos and fulldome projections can complement or even replace immersion in virtual reality. These technologies offer multi-sensory experiences that enhance the feeling of immersion.

Immersion enables companies to create impressive and memorable experiences that can be used in areas such as marketing, training or artistic installations. It helps to inspire users and maximize the impact of content.

Best practices include the use of low-persistence displays, improving inside-out tracking, foveated rendering and natural interactions such as hand and eye tracking. These techniques help to increase immersion and improve the user experience.

Cybersickness can be reduced by using teleportation instead of smooth locomotion and dimming the peripheral field of vision during fast movements. These measures help to reduce user discomfort and increase immersion.